Haleakala Ranch Paniolo

About Haleakala Ranch

Haleakala Ranch has been a family-owned operation since 1888.  Six generations after co-founders Sam and Harry Baldwin assumed ranch leadership, the brothers’ legacy lives on through more than ninety shareholders. Today the ranch is a living testament to aloha for family, land, community and tradition.

We are Maui ranchers with a deep, longstanding connection to the land. We believe that caring for our island’s resources is the right thing to do. We come to work each day to care for our livestock, our lands, and our people. Like our co-founders, we constantly strive to balance business with community needs.


Management Staff

  • President, Scott Meidell
  • Senior V.P./Real Estate, Luke Estes
  • Senior V.P./Chief Financial Officer, John Kreag
  • V.P./Livestock, Greg Friel
  • V.P./Stewardship and Forestry, Jordan Jokiel
  • Accounting and Human Resources Manager, Val Matsumoto
  • Corporate Secretary, Karyn Arakawa

Haleakala Ranch: Celebrating the 125th Anniversary


Haleakala Ranch: Celebrating the 125th Anniversary (link to Amazon)

Discover the ranch’s fascinating history that begins in the Kingdom of Hawaii and includes oral histories, rare photographs and recounts of visits by Mark Twain, Jack London, and General George Patton. John Harrisson’s book Haleakala Ranch: Celebrating the 125th Anniversary, won the 2015 Historic Hawaii Foundation Preservation Award.